What is it?
iTunes Match is a new service from Apple. iTunes Match makes your digital library of music available in the Cloud. It facilitates easy sharing between all of your computers and devices.
How does it work?
Once you turn it on, iTunes will scan your library. If your music is available on iTunes then it will immediately be available to you. If some of your music is not on iTunes, iTunes Match will upload it to the Cloud.
Why should I care?
You should care for several reasons. iTunes Match is the first, easy to use, backup plan for iTunes. Many of us have several hundred gigabytes of music with no back ups. If you have ever lost your music library and had to re-rip all of your CDs or had to re-purchase your music you will be all over this!
Another great feature is iTunes will match your music with higher bit rate, DRM-free versions. If your library consists of illegally downloaded copies you can replace them with clean copies. It is a little bit of work but who cares. It is so worth it if you have crackly versions of songs that don’t sound great.
That’s all great but how much does it cost?
Of course, Apple is not giving this away. In Canada it costs $27.99 per year to have iTunes Match active. I think it is a great value for the money even as a backup tool. Plus it is a completely passive system, in that it requires nothing from you except the initial act of turning it on and then paying your money. If your computer crashes you can then download everything you own again.
So how do I get it?
It is so easy to turn it on. Open iTunes and go to the iTunes store and go to the ‘store’ menu. Then select turn on iTunes Match. It is that easy!
If you have questions put them in the comments and I will do my best to answer them!
 DRM=Digital Rights Management – this is the system that limits what you can do with your music like only burning it 5 times etc.
 Essentially you have to ferret out those songs, delete them, and then re-download them.